Food Up
Food Up
Research
User stories
User flows
Site maps
Wireframes
UI/UX Design
App Design
Prototype
Research
User stories
User flows
Site maps
Wireframes
UI/UX Design
App Design
Prototype
PROJECT BRIEF
Every day, extra food from restaurants and supermarkets is thrown away. We need to raise awareness about this excessive waste. It's time to take action because what we do now affects our future.
PROJECT BRIEF
Every day, extra food from restaurants and supermarkets is thrown away. We need to raise awareness about this excessive waste. It's time to take action because what we do now affects our future.
PROJECT BRIEF
Every day, extra food from restaurants and supermarkets is thrown away. We need to raise awareness about this excessive waste. It's time to take action because what we do now affects our future.
SOLUTION
A user-friendly UI that connects supermarkets and restaurants with consumers who want to buy leftover food that would otherwise be thrown away.
SOLUTION
A user-friendly UI that connects supermarkets and restaurants with consumers who want to buy leftover food that would otherwise be thrown away.
SOLUTION
A user-friendly UI that connects supermarkets and restaurants with consumers who want to buy leftover food that would otherwise be thrown away.
33%
of all food produced globally is wasted each year.
33%
of all food produced globally is wasted each year.
33%
of all food produced globally is wasted each year.
8%
of global greenhouse gas emissions are contributed by food waste.
8%
of global greenhouse gas emissions are contributed by food waste.
8%
of global greenhouse gas emissions are contributed by food waste.
25%
reduction in food waste could feed 870 million hungry people worldwide.
25%
reduction in food waste could feed 870 million hungry people worldwide.
25%
reduction in food waste could feed 870 million hungry people worldwide.
The idea
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
The idea
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
The idea
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
User persona: Food business owner
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
User persona: Food business owner
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
User persona: Food business owner
Uniting for a sustainable future: Let's stop food waste! Let's store owners, restaurant and coffee shop owners, supermarket owners, and people who want to live a sustainable life come together. Let's put food where it actually belongs—in our tummies.
Abhiram Patel
Age: 45 Occupation: Mithai shop and fast-food shop owner Location: Mumbai, India Abhiram owns a mid-sized mithai and fast-food shop in a bustling Mumbai neighborhood. He is dedicated to providing fresh, high-quality food to his customers while minimizing waste. Abhiram constantly seeks innovative ways to improve his store's sustainability and attract more customers.
Abhiram Patel
Age: 45 Occupation: Mithai shop and fast-food shop owner Location: Mumbai, India Abhiram owns a mid-sized mithai and fast-food shop in a bustling Mumbai neighborhood. He is dedicated to providing fresh, high-quality food to his customers while minimizing waste. Abhiram constantly seeks innovative ways to improve his store's sustainability and attract more customers.
Abhiram Patel
Age: 45 Occupation: Mithai shop and fast-food shop owner Location: Mumbai, India Abhiram owns a mid-sized mithai and fast-food shop in a bustling Mumbai neighborhood. He is dedicated to providing fresh, high-quality food to his customers while minimizing waste. Abhiram constantly seeks innovative ways to improve his store's sustainability and attract more customers.
Goals
Goals
Goals
Frustrations
Frustrations
Frustrations
Technology Use
Technology Use
Technology Use
Key Features Desired
Key Features Desired
Key Features Desired
Food Up: App for business owners
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Food Up: App for business owners
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Food Up: App for business owners
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
User flow
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
User flow
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
User flow
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Site maps
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Site maps
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Site maps
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Wireframes
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Wireframes
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Wireframes
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Featured screens
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Featured screens
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Featured screens
Food Up Business Application is a platform where local and multinational food services committed to sustainability can register to sell their leftover food items at discounted or affordable prices.
Getting to know the app
Getting to know the app is crucial for understanding how it will function and identifying the people it will benefit.
Getting to know the app
Getting to know the app is crucial for understanding how it will function and identifying the people it will benefit.
Getting to know the app
Getting to know the app is crucial for understanding how it will function and identifying the people it will benefit.
Register your business
Register your business to connect with customers by adding all the necessary details. It only takes a few minutes.
Register your business
Register your business to connect with customers by adding all the necessary details. It only takes a few minutes.
Register your business
Register your business to connect with customers by adding all the necessary details. It only takes a few minutes.
Post an item
Post an item with keywords that describe your food, upload a photo, and set the activation date and time.
Post an item
Post an item with keywords that describe your food, upload a photo, and set the activation date and time.
Post an item
Post an item with keywords that describe your food, upload a photo, and set the activation date and time.
Home screen
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
Home screen
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
Home screen
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
User persona
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
User persona
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
User persona
The home screen will track all posted items and its details, received orders, delivered items, and canceled orders.
Aaditi Desai
Age: 28 Occupation: Senior Marketing Assistant Location: Mumbai, India Aaditi is a busy professional living in the heart of Mumbai City. She is passionate about sustainability and actively seeks ways to reduce her environmental footprint. Aaditi enjoys dining out and often looks for affordable and eco-friendly food options.
Aaditi Desai
Age: 28 Occupation: Senior Marketing Assistant Location: Mumbai, India Aaditi is a busy professional living in the heart of Mumbai City. She is passionate about sustainability and actively seeks ways to reduce her environmental footprint. Aaditi enjoys dining out and often looks for affordable and eco-friendly food options.
Aaditi Desai
Age: 28 Occupation: Senior Marketing Assistant Location: Mumbai, India Aaditi is a busy professional living in the heart of Mumbai City. She is passionate about sustainability and actively seeks ways to reduce her environmental footprint. Aaditi enjoys dining out and often looks for affordable and eco-friendly food options.
Goals
Goals
Goals
Frustrations
Frustrations
Frustrations
Technology Use
Technology Use
Technology Use
Key Features Desired
Key Features Desired
Key Features Desired
Food Up (Users app)
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Food Up (Users app)
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Food Up (Users app)
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
User flow
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
User flow
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
User flow
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Information architecture
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Information architecture
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Information architecture
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Wireframes
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Wireframes
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Wireframes
Food Up Application is a platform where users can easily find nearby places offering leftover food at affordable prices, helping to reduce food waste.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
Explore the available items in your area.
Explore all available items near you and filter your search for better convenience. Then, proceed with placing an order and making a payment.
Explore the available items in your area.
Explore all available items near you and filter your search for better convenience. Then, proceed with placing an order and making a payment.
Explore the available items in your area.
Explore all available items near you and filter your search for better convenience. Then, proceed with placing an order and making a payment.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
Landing page and Sign In screen
Sign in, or sign up if you're a first-time user.
